Brady J. Frey

October 29th, 2008

My New Portfolio Section

Finally, after weeks of doing everyone else's design work, I've finished my first round portfolio. Many sleepless nights the past week, coupled with an overwhelming neglect for my own posts and comments have kept me focused on finishing this immediately. Soon there will be a slide out for text links ...

in Art, Design Theory, Portfolio, Print Design, Web Design, Web Development with 0 comments

April 26th, 2008

Awarding the web through negative reinforcement

Would you accept a compliment about your hair, from a stylist with horrible hair? If a mechanic said your car was junk, would you take them serious if their own car didn't run (Steve Buscemi excluded)? How about an award for the best of the Web, from a company ...

in Design Theory with 2 comments

March 24th, 2008

Why even advertise, MSN?

Todd Bishop asks Why are these ads for MSN, not Windows Live - I'm wondering why they'd even advertise. Google gets to write snart billboards if they so choose seeing as they're the big kid on the block (but they don't, in fact they write smart ...

in Design Theory, Microsoft with 0 comments

March 24th, 2008

The $1000 font

Keeping things business as usual, LetterHead Fonts was nice enough to post about the subsequent bittorent of the their LHF Garner, a classic sign font akin to the Larabie Blue Highway, or the exquisite Hoefler & Frere-Jones, Gotham. Long story short: apparently Randy Howe purchased ...

in Business Management, Design Theory with 0 comments

March 20th, 2008

Great Scenes from TV and Film, Told Using Only Typography (and Sound)

Always Watching posts an article from David Chen with an excellent collage of Great Scenes from TV and Film, Told Using Only Typography (and Sound). Enjoy it!

in Design Theory with 0 comments

March 12th, 2008

Apple’s Design Process

An interesting overview of Apple's Design Process from a senior engineering manager at apple. Interesting as a designer is the Pixel Perfect Mockup, though I imagine they still go through the rough foundation, only this style for management presentation (as I prefer to do for my team as well). Their ...

in Design Theory with 0 comments

March 9th, 2008

New beginnings

Dotfive needed to end. Although I have a back log of clientele both within San Francisco and the Chicagoland Area, the challenge of design has become a mundane set of solving client problems, sacrificing personal design choices for the client need, and polishing whatever I find in the rubble. I've found ...

in Art, Business Management, Design Theory, Web Design, Web Development with 0 comments

March 4th, 2008

Wired news: Babies see in pure color

Douglas Hahn, of Sink Review, found this interesting article on the perception variations of color between Babies and Adults. While adults translate color information, for the most part, in the left hemisphere of the brain (right side vision), babies performed their tasks in their right hemisphere. ...

in Design Theory with 2 comments

March 3rd, 2008

Microsoft Online gets rolling

CNET is pitching Microsoft's online system adds some big names, but I feel underwhelmed by the idea of Microsoft doing anything big in regards to the world wide web. My career as an Art Director experienced in code has always seen frustration with anything Microsoft considers it's internet.

in Computers, Design Theory, Web Design, Web Development with 0 comments

March 3rd, 2008

The new $5

A unique flash application that showcases the new $5 bill, including a history of the bill design dating back to 1861.

in Design Theory with 0 comments

March 26th, 2007

LogoMaid rips off their logo designs

In the interest of the discussion: "Art is a lie that makes us realize truth." -Pablo Picasso ...or any other quote that justifies the theft of experienced design, LogoMaid has apparently taken it as a professional business practice to lift it's inspiration from well known artists. Then copyright. Then sell to unbeknownst ...

in Design Theory with 0 comments

October 2nd, 2006

Falkner Winery rips off Cork’d

Or maybe it was design inspiration. Nevertheless, Falkner winery has taken the disgusting tactic of removing said complaints from their blog, without apology or otherwise. I'm thinking of making a Winery in their image, maybe Brady Winery? I'm more angered by Falkner's response over anything else - atleast ...

in Design Theory with 0 comments

September 2nd, 2006

“Get your Blog on…”

I spoke recently on dotfive about our experience at the new Wordcamp - openly I am not a blogger by trade... it's simply a tool for our design and development, and I enjoy the craft with my writing background, but don't consider it the central theme to our development. Maybe ...

in Design Theory with 0 comments

August 26th, 2006

Semantic Code for CubeCart

CubeCart is one of many standards-compliant shopping cart systems at the forefront of the new internet. Its focus is on pursuing an entry level store system for the average to advanced user, minimizing development time, and leveraging programming skillsets that may not be available to the entry developer. While its ...

in Design Theory with 2 comments

July 25th, 2006

Web 101

Web development, as we've discussed many times, is a varying hodgepodge of misinformation coupled with varying experts; many of them are geniuses and fantastic leaders of this industry, although at times the opposite will saturate the search for new information. When we work with young designers, we almost always have to ...

in Design Theory with 0 comments

July 14th, 2006

The web is not print: helping a client in the transition

Every web designer finds himself grounded by the volumes of theory, recommendations, and standards when they first step into this industry. It can be a little more than intimidating when you imagine that my daily client designs for the web require the usage of over 4 programs and atleast 3 ...

in Design Theory with 0 comments

July 7th, 2006

Typography for the Web, a client overview

Often times we're asked about unusual bugs that transfer from content typed at the office into our the beautiful content management system we designed for our clients. Those of you who are print content writers, and would like to break into web writing, this is a necessity to learn and ...

in Design Theory with 0 comments

June 11th, 2006

Print Production: Color for print, color for web - 1 of 3

Color Science, Color Theory, Color Calibration; much of it in our industry is still a psuedo-science -- filled with much speculation, and, to tell you the truth, professional confusion. In my production experience, even talking with members of the INTERNATIONAL COLOR CONSORTIUM can give you more questions than answers. ...

in Design Theory with 5 comments

June 11th, 2006

How not to redesign your store by Converse.com

Converse has done a fantastic job at creating an online store catered to a more interactive shoe search... trouble is, it has some newbie failure that's almost instantly apparent even to the novice. First and foremost, it's all flash. The entire store system is a full flash player -- and ...

in Design Theory with 1 comments

June 10th, 2006

Print Production: A many part series

Recently Mark Boulton published his Web Designers guide to Print Design, a needed and well founded discussion about the variations of print to the new media web. Playing off this idea, I realized I still find an eccentric amount of misconceptions in not only proper (or recommended) print design methods, ...

in Design Theory with 0 comments